The basic criteria is that the content is in at least some way geeky. How geeky you think the content is sets the amount you reward the content.

Tomorrow I will send you basic instructions and transfer 6 million GEEK tokens (one time payment of 1 million for you and 5 million for you to award content). After the 5 million tokens have been disbursed for content you will be issued more tokens to reward content.

Welcome aboard.