Well put, I find flatards a bit trying too!

There are some people posting some excellent content, but they are not winning any popularity contests, and most of them don’t seem to give a toss about social media – in fact some only post on their own sites and make no effort at all to “market” themselves. A good example is Miles Mathis who posts his essays in PDF only, on his hideous looking dung green and urine yellow (yes really!) coloured website that looks like some of the sites I was being paid to give makeovers to nearly 25 years ago. But his content is brilliant and I have learned a lot from reading over 200 of his essays.

http://mileswmathis.com/index.html