Vertex - the unique cryptocurrrency investment solution for everyone
This is my entry for the sponsored writing contest organized by 
Introduction
The Blockchain revolution is the next big thing and is getting bigger by the day. This is roughly 9 years since the launching of bitcoin in 2009. However, unprecedented achievements have been recorded in this short time. Blockchain technology has already disrupted our traditional financial institutions. What is more, it is threatening to break into and establish authority in health, education, insurance, government, business and many other sectors of human endeavor. The future of blockchain technology is really bright.
Much like any invention or innovation, blockchain technology faces critical challenges in many aspects. If these challenged are not properly addressed, It could hinder further progress and eventually reverse the successes already achieved.
The Problem
The boom in blockchain technology has resulted in the creation of a huge and rapidly expanding global market of cryptocurrencies, cryptocurrency traders and different blockchain instruments. Currently, there are countless ICOs, several cryptocurrency exchange platforms, and thousands of trading and transactions done each day. For example, as of April 2018, the total market capitalization of cryptocurrencies is $279,226,644,446. There are more than 200 cryptocurrency exchange platforms trading in over 1500 currencies. You see that these huge numbers present unique challenges in a market largely unknown by many entrants. That is not all though.
Initial Coin Offering (ICO) is the blockchain method of raising funds for a project. While this is innovative, many cyptocurrency traders, investors and the general public are skeptical about ICOs because of at least four (4) reasons:
- There have been many fraudulent and scam ICOs that made people loose money.
- Countless ICOs today offer similar or unrelated projects. So, the public are confused as to which one is better (in the case of similar projects), which one is genuine and which is scam.
- The crytocurrencies market is volatile. Coin rates go up and down. People generally find it difficult to predict the trend.
- Highly successful ICOs rarely go public. 95% of the time, they are sold out in private sales, shutting out the public from a potentially profitable investment.
These and many other challenges present an opportunity for Vertex and a potential for success.
This article presents the unique solution that Vertex brings on board. It explains how ordinary people could embrace blockchain technology through vertex expert guidance and unique platform capabilities. Explore this opportunity with me!
The Vertex Solution
Vertex is an innovative post-ICO investment ecosystem that presents unique oportunities for everyone that wishes to get into the tricky cryptocurrency market. It utilizes a team of seasoned investors and professional cyptocurrency analysts to thoroughly vet and select ICOs that have potential for success. Hence, investors have a unique opportunity of investing where there is a low probability of loss. Again, Vertex gives investors a unique corridor of access to potentially successful ICOs that are swiftly exhausted before they gets to the public. Additionally, Vertex will appeal to investors with large funds but no cryptocurrency trading experience. Such ones - and indeed everyone - will receive professional guidance and expert assistance to navigate the risky crypto sphere.
Vertex core vision is to create an enabling environment to facilitate successful cryptocurrency investment, granting users the ability to make high returns on investment. To achieve this goal, Vertex merges instruments from traditional financial investment with blockchain technology to create a platform where everyone makes the right decisions for success. While investors in the open market face huge risks in cryptocurrency trading, those on vertex are mostly assured of success because experts in the system take the risks and create a unique ecosystem that sustains everyone.
Consider how Vertex hopes to achieve a successful all-inclusive platform for crytocurrency investment.
Vertex Expert Solutions for Everyone
Just as earlier mentioned, Vertex offers exclusive ICO investment opportunities for anyone through seasoned investors and professional crypto analysts. Here is a break down of how each group benefits from the system:
Vertex Market for Investors: Vertex shield investors from unnecessary risk by comprehensively vetting and evaluating ICOs to determine if they will become profitable. Hence, investors money is protected from scam and fraudulent projects. Vertex also simplifies the process of purchasing in ICO by giving investors one-time access to a pool of vetted ICOs instead of requiring rigorous KYC procedures for each investment.
There are several ICOs out there. Some offer related services while others may be unrelated. However, this large number of ICOs running concurrently confuses investors. Vertex utilizes the cyptocurrency knowledge and experience of its team to expertly recommend profitable investment to investors. This gives investors the opportunity to invest wisely. Today, most successful ICOs are traded on private sales, depriving the public from participating in good business. Vertex handles this by giving investors access to these exclusively traded ICOs so that they do not miss out on profitable investment.
Vertex Market for ICOs: ICOs in general have a bad reputation to contend with. No thanks to fraudulent and scam projects in which investors loose lots of money. Hence, ICOs approved by Vertex are helped to rebuild the damaged trust and reputation since are investors are shown only ICOs with a potential for successful return on investment. Vertex will also assists ICOs on its platform with publicity and support services as they are promoted to the crypto community. Vertex will give ICOs a big pool of investors who have gone through the KYC procedure one time. This simplifies the process of token purchase since the investors are not required to repeat the KYC process for each coin they want to purchase.
Vertex Market for the crptocurrency community: Vertex will help the cryptocurrency community to invest wisely since they will be presented with thoroughly vetted ICO's. This will ensure a high possibility of making a successful investment. Also, wealthy investors who have avoided ICOs for fear of loosing their money are recaptured and given the confidence boost to invest fiat money, increasing tcryptocurrency trade volume in the process.
How it works
To participate in the Vertex market, users must first purchase the Vertex token (VTEX). This gives them access to thoroughly vetted tokens on the Vertex platform at a fixed price. All token holders have equal access to ICO projects and this helps to keep the prices of the ICOs at a fixed rate. Security of funds and transactions are top priority. Hence, all users must go through the KYC procedure once and maintain their funds in personal wallets. ICO Tokens in the market are safely stored in cold storage and multi-sig wallets. To enhance further security, users can activate 2FA features to ensure top security of funds on the platform.
Some main features of the platform include user notification of ICO launches, ICO ratings, Vertex team analysis of ICOs and ability to purchase tokens and have them forwarded to the user's wallet. Users will also receive notifications of upcoming ICOs that Vertex has invested in.
The Token - type, allocation and use.
Vertex tokens (VTEX) are Ethereum powered. Hence, they are ERC-20 tokens with a market cap of 300 million. The chart belows shows its distribution and how investors money will be utilized.
Conclusion
Vertex wants increase the efficiency of ICOs as a reliable and modern way to raise funds. It combines trusted traditional financial methods with blockchain technology to create a platform where project initiators and investors do profitable business. In a very little time, Vertex will completely institutionalize ICOs and create a viable market where everyone wins.