Rather than spending a lot of money on advertisement, you can use Magento popup extension by FMEAddons for the promotion of your new products. You can popup the attractive banner of your new product when the customer visits your website and can get traffic on your new products as well. You can display pop-ups on any CMS page, product and category page as well.
Features of Popup Add-on for Magento:
Download Popup Extension by FMEAddons
