Part 13
5 Quick Tips for a Better ICO or STO
1.Have an Engaging Story to Tell 📚
You have a product and now you need to tell the world about it. Make your ICO/STO story interesting, engaging, and understandable in a way that will inspire people to buy into your vision and invest in your mission.
2. Have a Minimum Viable Product (MVP) 🔗
It is important to have a minimum viable product (MVP) in place. This shows people interested in buying into your ICO/STO that you have more to offer than merely the promise of a product.
3. Know Your Audience 😏
Despite the increasing global popularity of ICOs and STOs, a successful ICO/STO marketing strategy still needs to be focused on the right market segments to produce the best and most cost-effective results.
4. Transparency ☀️
Put simply, if your offer isn’t transparent, it could act as a repellent towards potential investors. People want to know exactly what they are buying into, as well as know the people behind the product. A lack of transparency will reduce interest and negatively affect the amount of money you are able to raise.
5. Compliance 👐
Compliance is an area that is becoming increasingly important for ICOs and STOs in 2018 and beyond. Rules and regulations are being put in place which will need to be adhered to. Although still considered to be a grey area in many countries, implementing a compliance process — as per the SEC guidelines — from the very beginning can only help your long-term ICO/STO strategy.
Read full article here: https://www.cointelligence.com/content/ico-marketing-strategy/
And also you can get audit for your project on our website: https://flexe.io/st
