Hello friends of Steemit, today I want to share with you an interesting topic about Advertising.
Many of us tend to refer to an advertisement as PROPAGANDA but what you did not know is that both terms have a different meaning, so, to know how to relate each of these terms we will educate ourselves a bit about it.
Advertising Campaign (advertising)
These campaigns are created to:
1- Increase the number of sales
2- Launch to the market, either of a brand or a new line of products
3- Customer loyalty
4- Attract new customers
5- Create competition
Others…
We are only selling a product
Example
Awareness Advertising Campaign
The main objective of these campaigns is that we become aware of a particular issue, sensitize a little more to the consumer, for it creates an advertising where the visual has the most important role, for many of these the presence of textual content is not needed since the image tells you so much that it leaves you speechless.
We sell a product but together with the one called to sensitize
Here are some examples to better identify what you explain
A campaign to raise awareness about Diabetes
It is one of my favorites
Early pregnancy and its consequences
A campaign to promote the care of our planet
I hope you liked my posts and do not get more green hairs from a friend Advertiser, who surely suffers like me when I hear my parents say propaganda to an advertisement hahaha.
And if they like it, do not forget 👇
Happy afternoon 🌈