Yes, the subconscious appears to be a huge piece to the puzzle. I can't help but wonder if it's not one or the other but possibly both? I know that there are instances where some ideas that I'm thinking about consciously become fully formed in the background (the subconscious) later while I'm sleeping and doing other things—it's almost like an AI agent is working in the background. Sometimes though I have no conscious memory of even thinking about something but then an entire complex idea just appears in my thoughts. It certainly is a mystery. Maybe, with the help of AI, we'll discover all kinds of answers before we leave this Earth.