I'm glad to hear you are easing back into the entrepreneurial space.

AI is a tool and nothing more. There a whole lot of hype out there. Plenty of snake oil. And of course, some impressive and helpful use cases. There is no reason to use it if it doesn't set well with you.

I think there is a real desire for non-AI experiences and work relationships.

The fatigue I and many others feel is when perfect great tools insert AI into every nook and cranny just so they can tout, "We have AI!" and while some of those tools are helpful, many times cramming AI into everything negatively disrupts what was a perfectly wonderful tool. Then those same companies increase their pricing in not a small way. Why? Because AI is expensive. Yet, they didn't ask their users/clients if we wanted AI stuffed into everything. We didn't.

As for what can you do to provide value to potential clients? Take a look at your past greatest hits. Begin listening to what questions get asked that you rattle off the answers to without a second thought. Pay attention to what is peaking your curiosity. What has you leaning all in? The answer lies somewhere in the mix.

I'm a big fan of open experimentation. Try out something and take us on the journey with you. In my case, National Podcast Post Month was a total experiment in 2007. This November will be year 19. I would not have predicted this crazy idea would still be going strong all these years later. Life's funny that way.