Ranking highly on Google is HARD, but for anyone who has content they want to get out there, you know it's incredibly valuable. A great place to start building your web-presence is through Google's SEO Starter Guide, it walks you through the details of getting your page ranked on Google with tips on what to avoid.
The most sure fire way to get a high ranking on Google is be getting valuable backlinks from other websites that are also highly ranked. Building a PBN yourself can be risky - and time consuming - but joining a reputed PBN is a great way to build your rank. You can do this by purchasing a membership or by taking advantage of other offers out there for backlinks.
If you've gotten through that, then I recommend taking a look at Stone Temple's discussion of semantic search which is a method used by Google to try to infer the intent of your search. Have you ever seen Google ask "did you mean ...?" if so, then that's a prime example of semantic search and you can learn how to use it to your benefit.
Controlling how search engines crawl your page is important. One thing not discussed often is the importance of a robots.txt for Google to refer to. If you lack that or have a slow site, it can hurt your rank by impacting Google's crawlers. A great starting article can be found at SEO Theory for anyone who wants to dive in deep!
That's it! Go boost your page rank!
