PR is all about making connections. If you can make enough links with the right people, at the right time, your company is bound to get the exposure it needs to succeed. One of the most effective ways

The long wait is finally over. You have put in tons of work over the past few months (or maybe years) developing something new and exciting to share with the world. Maybe it’s a new startup that offers

Sometimes it seems like the only type of business that gets good press is the one that spends the most money. Why did your competitor get a feature in The Wall Street Journal? Well, they probably paid

In the cutthroat world of entrepreneurship, the direction and scope of a company is critical. Every opportunity to expand your reach with a new product or service needs to be maximized, otherwise your

EXTRA! EXTRA! Simpleton At PR Outreach Service Exposes Industry Secrets! I really shouldn’t be telling you this because this is what I do for a living. In fact, I am exposing some of the patented techniques

Let me tell you a story… Once upon a time, there was a gorilla named Harambe who lived in the Cicinatti zoo – Oh, wait? You’ve heard this one? Of course, you have – that’s the power of a viral story. The