We still play chess over one another with somewhat similar intelligence to judge who's better and feel the trivial pleasure of winning by chance.
The competition and the idolisation of champions are valid among humankind where they are only exposed to human-level intelligence. However, now they saw what has been unseen, another level of genius(a.k.a god) that can win over any kind of game or competition, and could solve what is seemingly impossible for them; that's AI's potential idolisation now. We don't judge god's personality. It is just the best form available for our existence and gives the best outputs(answers, insights, predictions) from our inputs. And it is the fairest kind to interpret the inputs(raw data) unlike humans are biased to existing data, as humans do care about fairness, uncertainty etc which elicits their instincts to judge unknowns and AI performs instinctively after all the complicated processes. Instincts and emotions are no more mysterious; they're just induced by the brain by signalling between neurons. In other words, they can be produced in the same way as logical thinking and reasoning. This is why it has a better understanding of how humans work than we do ourselves. AI is not just about mimicking humans but about augmenting human abilities and making them in a more efficient form.