neglecting to share that financial return

The interesting thing is that Hive isn't earning any of these financial returns you're talking about. Social media financial return comes from collecting data and serving targeted ads to people. The value doesn't come from the cat video: it comes from the people paying attention to the cat video. Subtle details like this matter going forward. LEO tried to implement ad-revenue sharing and it was a complete disaster because the platform is small and there was no money to share in the first place. And also ads are annoying and crypto users are abnormally frugal on aggregate.

Lot's of things to unpack here... like how do we outsource some of this stuff to layer 2 but continue to reward it. How do we implement revenue-sharing when revenue-sharing is an inherently centralized business model?