The 21st century has brought many advance technology to ease human existence. Content consumption has skyrocketed with advancement in modern technology, as portable and affordable devices that offer an excellent reading comfort are increasingly available to almost all internet users. Additionally, more individual can access media content they are interested in at their own convenience. These contents are often hosted on a variety of different online vendors, which gives users the liberty to cover every niche they are interested in.
The content industry is faced with many challenges as it is monopolized by centralized platforms, and they control how content is delivered on their platform and what price need s to be paid to promote content on their platform. Giant content platforms such as Facebook and Google dictates how content reach their audience, there are terms and condition and/or membership subscription they use to charge content promoters for promoting content on their platform. It is entirely their call for content promotion. The content advertising industry needs some flexibility and viridity which Contents Protocol is well equipped to provide.
Contents Protocol is a decentralized content marketplace that rewards consumers for their involvement in promoting media contents. They are trying to curb the many inefficiencies that have eluded content promotion, the many inefficiencies, the many poorly written content available online, reduce the cost of promoting contents online by eliminating the intermediaries and creating a direct interaction between content promoters and consumers.
The centralized media platform receives all the revenue generated from their platform. Content creators and consumer seldom don't get any significant amount compared to the millions and billions of dollars that are made by these centralized agencies. Contents Protocol is on the mission to change the status quo in the content marketplace. They are proposing an ecosystem where content consumers are being rewarded for their actions in promoting contents. Content consumers get a share in the millions set aside by companies for media advertising each year.
Contents Protocol leverages the blockchain technology to record and track the activities of content within their platform and be able to reward consumers for their activities. The platform is totally decentralized, transparent, and fairly distribute rewards based on your involvement in promoting the project. This would create a whole new ecosystem and change of power from the centralized agencies to a decentralized ecosystem where everyone has the opportunity to get a share from the million and billions of dollars that are spent for content advertising.
Weekends are usually for a personal time, where individuals take some time out to relax and catch up with the latest trend about a topic one is interested in, which may range from entertainment, sport, news gossip, technology, cryptocurrency, economy among many other topics that one might find interesting. Recently, a lot of websites are populated with irritating ads or premium services where one needs to pay a certain subscription to remove those ads. The number of such poorly designed content advertising is increasingly annoying that you would have to pay to read content online, that's ridiculous.
Contents Protocol is revolutionizing the content advertising by creating an ecosystem that is both interesting and relaxing, the platform allows content consumers to be hungry for more content while still putting into place mechanism to meet the demand for content creators in a flexible manner that suits both parties. The objective of Contents Protocol is to shuffle the content marketplace for a smooth flow of cash to be determined by the activity of every player involved in the content promotion. The platform also gives users the ability to consume contents that interest them, when they want, how they want it and power to influence the type of content that interests them. Furthermore, content protocol plans to reward content consumer through a decentralized manner based on their activity and the overall activity of everyone involved in the content promotion.
It is no longer news that the centralized agencies misuse the data of their users. They sometimes sell these data to third-party agencies, and most times out of carelessness loss these data to cybercriminals, which breach users trust on their platform.
It's not far fetching, just recently Facebook and Youtube CEO were interviewed on a troubling issue on data privacy by the United State Congress and these have fiddles the trust within these platforms, and it has shown a level of incompetence by these platform in managing users information. This is one of the dangers of the centralized system.
Contents Protocol is fully aware of the risk involved with the centralized ecosystem, and the economic limitations they hold content creators and consumers. Decentralization is well suited for connecting content creators and consumers. These, in turn, eliminate the intermediaries in the process.
The decentralized system shift power from centralized agencies to the users. Thereby creating a fair playing ground for content creators and give content consumers direct assess to their audience without having to pay outrageous fees to centralized agencies. Contents Protocol is using the decentralized technology to reward consumers for their activities in promoting contents. The project uses a content protocol token "CPT Token" as a reward for content consumers while reducing transaction fee incurred within the platform.
Over the internet, there is a lot of poorly written content available online, and it difficult for content creators to get valid and direct feedback from content consumers online, because of the interference of the centralized agencies or intermediaries. Most of these centralized agencies give content creators a general overview of market behavior from the original data. Moreover, social media is crowded with individuals living fake lives and these centralized agencies collate their data from these misinformed "Fake Lives". These data are most often erroneous and misleading which account for the large amount of poor and inaccurate content available on the internet.
Contents protocol ecosystem is built to receive feedback from content consumers in a particular niche. The area of interest of a consumer may range from movies, entertainment, sports, cryptocurrency or other areas of interest. Feedback from consumers can come in an anonymous form or statistically gotten without the right to privacy.
Contents protocol claims to create a paradigm shift, by creating a decentralized content marketplace that provides total transparency, incentivize content actors, and enabling content creators the access for direct feedback from content consumers and enable them to adjust their content for better performance.
Visit their official website, join their social media communities and consult the official documents for more information about the project.
Website: https://contentsprotocol.io
Telegram: https://t.me/contents_protocol_en
Whitepaper: https://drive.google.com/file/d/1OJizH-oS8yxJgO-RPnUKJQiU45bW4I_5/view
Twitter: https://twitter.com/contents_prtcl
Facebook: https://www.facebook.com/ContentsProtocol/
Medium: https://medium.com/@contents_prtcl
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