The problem in the US seems to be that nobody actually knows how much pharmaceuticals cost. That pricing information is almost like a state secret between Big Pharma and Insurance companies. Our doctor doesn't even know what drugs cost!

You can be damn sure the insurance company isn't paying $400 for those ear drops!

Interestingly enough, small changes are appearing through private initiatives like like Mark Cuban's "Cost Plus Drugs."

"For profit medicine" is a problematic idea... not because I am against capitalism, but because the commodities/services being sold are to people who typically have no choice.