Welcome my dear friends. Today I will tell you about a very interesting project.ESports, also referred to as computer sports or electronic sports (eSports), is a type of video game competition. In this sport, as well as in any other, there are professional players who compete with each other in different video games and fight for victory. Quite a lot of money is played in eSports tournaments. Competitions in computer games have become part of the Asian games of 2022 and may well enter the official program of the Olympics-2024.
E-sports is a rapidly changing and developing sphere, where with the development of virtual reality, the gradual extinction of traditional consoles, the popularization of mobile games there are serious changes in the entire entertainment industry.
Over the past 3 years, the eSports market has become one of the most profitable, with a fast-growing audience. Thus, in 2017, the audience of e - sports competitions increased by 15% to 165 million, compared to 2016. Newzoo experts believe that by 2021, 306 million people will become spectators of the game tournaments. In 2017, the turnover of the international virtual competition market was estimated at $655 million compared to the previous year, an increase of 33%. This is stated in the report of the company Newzoo. Newzoo experts believe that by the end of this year the revenues of the eSports sphere will reach $ 906 million . And in 2021, the turnover of the world business of eSports will exceed $1.6 billion.
ESports market participants are game creators, app developers, game organizers, media organizations, sponsors, professional teams, fans and Amateur players. The main source of income in eSports is large brands, mostly game publishers themselves, who organize most tournaments and contain eSports teams. This helps them to promote their products among ordinary gamers and keep a multi-million audience. The prize funds can reach several million US dollars.
Investments in the brand sector are the main factor in the growth of the eSports industry. They include the rights to broadcast the competitions, advertisement and sponsorship. Most of the turnover of the eSports market is formed by the investments of sponsors. For example, in 2017, out of $655 million in total revenues, $468 million (60%) was accounted for brand investments. The rest of the eSports revenues are generated from ticket sales, merchandising and payments to game publishers.
About the PROJECT EIPlatform
Esports Interactive Platform (EIP) is a decentralized interactive platform based on innovative blockchain technology that directly connects players, sponsors and fans, with potential benefits for all parties. A model that maximizes profit by eliminating costly intermediaries is proposed.
Since the e-sports market is relatively new, the needs of consumers are not fully understood, which is one of the main reasons for the inefficiency of marketing campaigns. Conservatism, outdated communication and marketing tools create an imbalance between the popularity of eSports, the growth of the audience and the lack of effective mechanisms of interaction and monetization for new audiences.
The creation of a single EIP-platform equipped with artificial intelligence provides the following features:
Brands and companies
getting unique content and audience interested in getting access to exclusive offers;
unprecedented vision and understanding of the target audience;
optimization of the cost of sponsorship;
provision of products and services directly to the consumer;
access to advanced data analysis to assess the effectiveness of their investments and identify new opportunities;
eliminate the need for expensive marketing;
create your own marketing programs to stimulate the audience directly, which work on the basis of smart contracts and use EMI tokens as rewards (thanks to smart contracts such programs are personalized and cheaper).
Audience
access to budgets of brands and companies;
receive exclusive goods and services from the financed companies (exclusive tickets to the tournaments from the tournament venues, merchandise from teams and more across media platforms);
obtaining additional preferential conditions from sponsors and partners for the purchase of their goods and services;
receive rewards for certain actions on the platform.
EIPlatform offers three main ways of interaction between users and brands:
• The app (for iOS and Android)
• Web site
• API
These functions will provide:
Ethereum Smart transactions-with the help of smart contracts, the platform will provide the convenience of transactions using the interactive eSports platform (EMP) token as the main currency.
Whisper-interaction between the gaming audience and brands will take place through the whisper portal, which is a real-time communication platform through the Ethereum network.
IPFS network-with the accumulation of data on games and interactions, EIP will provide a decentralized file storage portal without any problems or dependence on the Central authority.
LIBP2P nodes of the eSports market will work using the LIBP2P Protocol, which is a modular network stack.
React Native-for the convenience of participants, you can also create your own applications with the React platform.
Electron - library with open source integrates Node.js and Chromium to ensure adequate runtime and application operations.
Details ICO:
The name of the token: EMI
The token type: ERC20 (Ethereum)
Pre-Sale: 23.05. - 30.06.2018
Crowd sale stage 1: 07 - 28.07.2018
Released, total: 880 000 000 EMI
Softcap: 2 000 000 USD
Hardcap: 60 000 000 USD
The cost of a token: 1 EMI = 0,1 USD
Payment methods: BTC, ETH, LTC, DASH, USD (minimum transaction amount USD 100)
At the end of the ICO, the amount of all sold tokens will be 85% of their total amount, 6% will be distributed between the EIP team, 1% - to the participants of the bonus program. The remaining 8% of tokens will go to the Reserve Fund.
The Reserve Fund tokens will be used competently to encourage new customers who have joined the ecosystem, which will help to expand the ecosystem's audience.
Allocation of funds
Research and development-45%
Marketing and advertising-20%
Management and operation-15%
Stock market-5%
Legal support-5%
Founders and consultants-10%
TEAM
The main advantage of EIPlatform over other ICOS is the direct participation of one of the best teams in the world, which consists of reputable professionals from different fields with an impeccable reputation.
EIP is headquartered in Tallinn, the capital of Estonia, a world leader in the development of technology start-UPS per capita. The EIP team consists of leading experts with extensive experience in the field of eSports, cryptocurrency and Finance. It is supported by a team of consultants with previous experience in ICOs and other relevant areas that provide additional critical management knowledge in areas such as marketing, international Finance, technical consulting, law and others. Also established a reliable business relationship with Brands and companies. The EIP team is familiar with the needs and challenges of all eSports market participants.
EIP has received significant support from both large and small companies around the world.
CONCLUSION
Thus, Esports Interactive Platform has the potential to help the world of eSports in a new rethinking. It is designed for direct interaction between brands, service providers and the audience, in order to simplify the marketing of eSports. Smart contracts used by the platform will enable brands to better understand and customize the target audience, analyze data to assess the effectiveness of their investments and identify new opportunities for eSports.
You can support the project by buying their tokens on the official website.
Links to the project:
Website: https://eiplatform.io/
Whitepaper: https://eiplatform.io/doc/WhitePaper-Eng.pdf
Telegram: https://t.me/EIP_ecosystem
ANN thread: https://bitcointalk.org/index.php?topic=3331909.0
Medium: https://medium.com/eiplatform
Twitter: https://twitter.com/EIP_ECOSYSTEM
Facebook: https://www.facebook.com/eiplatform/
Reddit: https://www.reddit.com/user/EIPlatform/
Github: https://github.com/EIPlatform/EMI-Token
Author: https://bitcointalk.org/index.php?action=profile;u=1725951
0x295aca7dda69533ca78410da4fcc5ee2bafd1545
