I'd wait with major conclusion about rewards until the next bull market, then future of Hive will be much more clear IMO. As for this ad-stream idea, let's how it works with Leo, but it generates anothers risks and factors when scaled up (censorship of content and incentives to meddle with policies). The other thing, I wonder if you agree, is opinion that SEO destroyed contemporary Internet experience, it's hard to find high quality opimized sources, articles are hard to read, ahhh, I'm starting to repeat myself.

As for people just posting and powering down rewards I'. frustrated by that too and solution is simple - I just try to not vote these accounts. I had access to a statistical analysis I'd like to share with you now, this data is all on the blockchain, on the right are ammounts of accounts active during a particular month in 2023, and the left column shows how big percentage of author rewards earned by accont sits there as HP. Basically we had 2000 active "investors", people who have more HP then what they earned by posting, and we had around 1200 "leeches", people who powered down more than 90% of earnings. And a lot of people in between. Please note, not active accounts were not taken into account at all. This speaks something in terms of trend but statistics is not full without ammounts of HP.

100% 2000
50-100% 2400
20-50% 1640
10-20% 700
<10% 1200

I concluded there are not that many people just posting and powering-down, but it's hard to precisely measure influence of these on the price and subject is generally a taboo.