There were meant to be ads included with outposts as part of the package but they were never properly implemented. How much work would it be to add them manually to the outpost from day one?

Since I have an It background and I am already looking to this with a friend mine that is also an hive user.

If you want you check here an outpost frontend running by us where we are doing testes to see how ads will be displayed
https://hiveblockchain.pt/

If your serious about creating a project it might be worthwhile making a discord channel and inviting about 5-10 of us to see where the discussion goes.

I have already though about creating a discord to everyone be able to discuss and see each opinion.

I will create a discord channel and contact each one to see if they want to join the group