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In my view, one of the main advantages is the possibility that publications made on HIVE will have more engagement and can be seen by many more people. On HIVE, most people vote but do not consume the publications. Well, web2 social networks are a solution to this problem.
Another advantage, in my opinion, is HIVE's presence outside the blockchain and its openness to the outside world. Not that this will have an immediate impact on attracting new users, but it can generate curiosity and open doors in the future.
Those who embrace HIVE as a project to be successful have a chance here to promote HIVE on web2 and benefit from it.
The Poshtoken Project initiative, through 
In addition to these two well-known and successful platforms, I want to share with you two others that I like to use to expand the reach (consumption) of my publications and promote HIVE: Bluesky and Medium.
What is it?
It is the oldest social network on the internet and, just over a year ago, the HivePosh Project created
Every week, 
What is it?
It's the microblogging platform everyone is looking for. Ideal for sharing and engagement. Knowing this, the HivePosh Project rewards those who promote HIVE on Elon Musk's network, with proof subsequently published on Snaps.
You can find out more about the aims of this initiative here, and here is a complete tutorial on how to participate and earn from it.
Every week, 
What is it?
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It has the unique feature of working with the AT (Authenticated Transfer Protocol), which allows several different servers to communicate with each other in the same space. Similar to email, where a Google (Gmail) account can communicate with someone who has a Microsoft (Outlook) account.
Bluesky also stands out in the way feeds are constructed. It is possible to customize timelines, making it the first social network to make algorithm selection a reality.
It's easy to open an account on Bluesky, just use your email address. Once your account is open, just leave the link to your HIVE post and do the Skeet. Hashtags help drive traffic.
@acidyo can clarify this better.ﾠ
It stands out for its minimalist, clean interface, which focuses primarily on quality content. Authors and readers share knowledge in various areas, which enables monetization (optional). They have an initiative, the Medium Partner Program, which allows member authors to earn money based on the time other members spend reading their publications.
This is undoubtedly the best platform for acquiring and sharing knowledge in various areas, from technology to art. It can also be inspiring for creating publications.
Interestingly, Medium is HIVE-friendly! How so? This platform accepts publications in full from HIVE, through hive.blog only. I don't have the technical knowledge to explain it, but links from 
But don't be sad! Through the hive.blog link, you can insert your complete article made on HIVE into the Medium platform.
With this brief tutorial, you'll be able to do it in a few seconds.
Copy the link to the post on hive.blog
On the new page that opens, click on “Import a story.”
Here, paste the link copied from hive.blog and then click on “Import.”
⬇️ STEP 7 ⬇️
Published on Medium.
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Another difficulty is the metrics for awarding rewards, Medium does not worship views. Especially because there are three different types of accounts. One is free, which allows you to publish, but limits the reading of articles. Another is “Member,” which costs $5 USD per month and, in addition to publishing, allows you to access all articles. And finally, there is the “Friend” account, which costs $15 USD per month. This one allows for four times more traffic and more exposure on the platform.
But don't be discouraged, if you want to explore Medium to promote your publications, you can count on my support. Just make a post on any HIVE microblogging site (Snaps, Waves, Theread, Liketu, Snapie), with a screenshot of the Medium post, and I guarantee you a 100% upvote (tag 
In conclusion, after finishing a publication on HIVE, another stage of about 15 minutes begins, a routine of promoting what I do on HIVE on these four platforms web2.
