The way in which Blockchain technology has permeated into the new wave of technological advancement can no longer be ignored. It is slowly setting itself up to be a disruptive technology for all, and for every company to be able to utilize. However, getting that utilization right at this early stage is difficult.
Some of the bigger branded companies, especially high tech ones such as IBM and Microsoft have shown they know how to use Blockchain technology to achieve what they need. They have the infrastructure and the backing to make use of the tech.
However, this tech is available to everyone that can find a use for it, of which there are many uses, but its implementation is extremely difficult to get right.
There is now however a solution in Simple Token, a company that is looking to help mainstream apps to develop and deploy their own branded crypto-backed token economies. The Blockchain, as well as its tokenization becomes an applicable addition to an app, without the usual difficulties of deploying an ICO.
Bridging the Blockchain to the Mainstream
There is still a lot to understand and get right when it comes to utilizing Blockchain technology for companies, however, its attraction is that there is such a huge array of different ways it can be used to solve problems and provide solutions.
This attraction has seen many companies asking, ‘why not us?’ in relation to joining the Blockchain revolution, as well as adding a branded token economy where it can have huge benefit.
That gap between the technology and apps and companies is difficult and vast, but Simple Token believe they can adequately fill it. Simple Token will be the ones who can help companies deploy their own branded crypto-backed token economies.
Additionally, Simple Token can help businesses enter the Blockchain business infrastructure without having to focus time and energy on minting and maintaining their own publicly-tradable crypto tokens.
How the ST Token operates
Through the use of the Simple Token (ST) any company with be able to create, launch and manage their own branded digital token economy. It will be backed by the ST coin without the need of creating and minting a new coin, and having to deal with the issues that brings.
Then, through use of the OpenST Protocol, the same company is able to stake these ST coins against their coins along the auditable and transparent Blockchain.
Side Chains are utilized to scale Ethereum without the limitations of public Ethereum. The Simple Token SaaS platform then also allows the companies to manage and monitor their token economy.
Simple Token are proud of the fact that their Open ST Protocol, essentially the basis and foundation of the ST Token, has been open-sourced and is usable by developers today, and the first end-to-end integration has been completed within the Pepo app on side-Blockchains.
Breaking the ICO cycle
It seems that any new and emerging start up or company that is looking to be on the cutting edge of technology is trying to cash in on fundraising through an ICO, while launching a business.
However, although there can be huge benefits in launching an ICO, in terms of funding, there are a lot of difficulties and strife when using that method to be a Blockchain Business.
ICOs are facing huge regulation and clamp down, they are destined to fail as they flood the market, and running a token economy can detract from the actual business.
Simple Token has looked to take the difficulty out of minting new digital tokens and keeping that side of the Blockchain environment separate from companies that simply want to make use of niceley packaged, and branded crypto tokens and Blockchain.