With tokenization, the owners and users become one.

I just started using the word cooperative a few days ago, but I think it best sums up what HIVE is - in the purest sense of the word.

A cooperative (also known as co-operative, co-op, or coop) is "an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly-owned enterprise".[1] Cooperatives are democratically owned by their members, with each member having one vote in electing the board of directors. - https://en.wikipedia.org/wiki/Cooperative