There is a need for companies to invest in building loyalty among their customers rather than concentrate on traditional marketing strategies which is now obsolete and no longer applicable to achieving large volume of sales in the present world of today. Buyers in today’s world now surf the net and conduct the research on products they are thinking of buying before making an actual purchase. Real reviews made on these products by existing users serve as a guide to new buyers, hence boosting trust and confidence about the product on the part of the new buyer, and encouraging purchase of the item. Therefore, the impact of customer’s unique review on products cannot be overlooked in promotional marketing activities.
Mobilebridge Momentum aims to leverage on the blockchain technology in conjunction with present mobile/smartphone technology to revolutionize the present world of Marketing. Mobilebridge realizes the importance of customer involvement in the promotional marketing activity of an organization, hence the birth of a platform that connects companies with the right target audience for their brands. The aim of mobile bridge is to afford companies the ability to gather accurate and reliable data about their target audience in order to ensure consumer satisfaction and to use these data to attract a more suitable audience for their brands while also maintaining and rewarding customer loyalty. These consumers will be rewarded for sharing their data, for buying products, for marketing the companies to their friends and for giving feedbacks to the general public. Companies can also build their own branded tokens which can be used to incentivize loyal customers for their continuous patronage and for making a review of their system. These tokens can be used to purchase items back in the company. These acts of customer loyalty reward encourage the customer to speak positively of the company and its products to friends, who in turn resort to purchasing the company’s product with the hope of being rewarded and the process continues.
HOW MOBILE BRIDGE WORKS
Based on the feature of the platform that detects knowledge of users’ real time data such as location, proximity, timing, season etc, content rich assets like games, vouchers and surveys will be presented to customers on their mobile phones at the right time bearing in cognizance the above mentioned figured out data. Also, In-app behaviour of user, browsing activity etc presents an avenue for knowing what information to present to the user. For example, when a customer is passing by a store whose website was once visited while surfing through the mobilebridge platform, he immediately receives a promotional message reminding and encouraging him to visit the store to make a purchase with probably a few percentage discount. This approach by mobile bridge helps to ensure that only the relevant customer is being engaged and connected at the right time.
BENEFITS OF MOBILE BRIDGE PLATFORM
• Companies will easily reach out to their target audience easily without extraneous spendings on advertisements
• Fosters excellent business relationship between companies and their customers
• Customers will have control over their own personal data and gets rewarded each time they share them
• Customers will now get rewarded for activities engaged in that is directed towards promoting their favourite brands
• Earnings in form of momentum-based tokens can be exchanged for fiat or other cryptocurencies.
TOKEN
The token to be used on the platform is known as mobile bridge momentum token. It is based on the ERC-20 smart contract and it is a utility token which will serve as a form of reward for customers’ loyalty and activity. Companies who are utilizing the mobilebridge momentum feature pay for the service using the token. Also, possession of the token allows holders of companies’ customized token to liquidize those tokens and be able to exchange it for other cryptocurrencies such as bitcoin, ethereum e.t.c
TOKEN INFORMATION
Token ticker: MMTM
Total Supply: 1,000,000,000
Tokens to be sold: 500,000,000
For more information, kindly visit:
Website: https://momentumtoken.io/
Whitepaper: https://momentumtoken.io/files/MobileBridge_Momentum_Token_Sale_Whitepaper_-_FINAL_v1.0_1102018.pdf
Telegram: https://t.me/MomentumToken
Twitter: https://twitter.com/MomentumToken
Ann Thread: https://bitcointalk.org/index.php?topic=2943654.new#new
Writer: Crypto4ruby
Bitcointalk URL: https://bitcointalk.org/index.php?action=profile;u=1788350
