It's not basic at all, and you know... in some ways, the mass adoption question is best considered from a non tech savvy angle. I love people who ask questions! To be fair, this particular one is a doozy, and if we knew all the right answers, we'd be a lot further ahead. I do have a few thoughts on this myself and I try to use them as guidance for myself when I tackle work as a "representative of Hive".

Right now, we are working against "real world" momentum. Part of this is because every new thing that the crypto space invents, including words and labels, get used out of context by people that don't understand them. They get crazy hyped up or exaggerated into huge problems, and it means the response from the outside world is equally hyped or exaggerated. It's why you will hear people who have no real idea say things like "crypto is for criminals" or "it's all a ponzi scheme" or "this picture of a rock will make me a millionaire" or "soon I will be able to plug my brain into the metaverse and I won't need a body"!

For most things, the response to anything that gets too big and too overwhelming- even if it is good- will be bad! It's why mass adoption for everything to do with our space, not just Hive, is always an uphill battle. The very important things that we need, in my mind, are resilience over time, and good, automagical services that allow people to learn about Hive through the lens of doing things they can understand via familiarity. Believe it or not, the "time and faith" are the ones that are hardest to keep providing long term. BUt there's a reason we've been here for more than six years, when other projects and blockchains and tokens are long dead after bright blazes and immediate burnouts...