Google will no longer scan emails to display personalized advertisements on gmail. This news came as a comfort to many privacy concerned users. Although its doesn't mean that google will not show ads, it may still use search history, youtube browsing history etc to target ads.
Google will stop its long-standing practice of scanning the contents of individual Gmail users for advertising purposes, the company announced in a blog post today. The practice, something Google has done nearly since the launch of its email service, allows the company to digest the contents of email messages and use them to deliver targeted ads within Gmail itself.
Image source - theverge.com
