Quite an intriguing post !
From my point of view i think , Some rich people think that money is the best gift rather this is not always so .
Few value money than the other important things like attention , being a friend , honesty e.t.c But this is a kind of trait that may comes with wealth that one may not realize .
It is advisable to gently inform anyone ofsuch trait if there were to be your friend . You can do that for that your friend also .
Thank you @young-boss-karin
RE: Is your importance entirely financial???