VIDY | Ecency

WHAT IS A VIDY LAYER?
Vidy has created an invisible embed first page layer for videos, run on the Ethereum blockchain. Vidy builds a ledger system that measures how long users watch ads thanks to the tracking technology in the embed layer. Vidy then rewards the publishers and users accordingly for holding advertisements with VidyCoins, which are taken as part of VidyCoin payments made from advertisers to the publisher for the video ad impressions.

By just waiting, users can now reveal hyper-relevant small videos hidden behind the text of any page on the web, unlocking new dimensions to the internet.

Why We Create Vidy

$ 16B of losing funds every year stolen from advertising fraud
$ 23 of user data costs from unwanted advertisements every month
44% of all advertisements that are interacted by humans, the rest are bots
21% Daily battery drain from unwanted advertisements.
600M devices run ad blockers
0.02% of banner ads tapped per 1000 impressions
4.9% of interstitial ads that hijack your entire screen tapped
66% of all advertising fraud comes from videos, but video only reaches 44% of all ads
$ 50B Of annual advertising fraud losses anticipated for the next 10 years
30% of advertisers demand more real estate video ads

The VIDY Ecosystem?

Publisher / Advertiser Dashboard:
Publishers and advertisers get access to the dashboard where they can manage their campaigns and upload their video ads. They can adjust the campaign directly, see statistics on each campaign and the performance of individual video ads, and look at the analysis of users and publishers to evaluate how they are performing and recalculate copies and creatively according to that.
Video Ad: Video
a very hyper-relevant little that appears when pressing Vidylinks.
Application layer: Layers
the application is a distributor of video ads faced by consumers throughout the web, packed in an SDK that can be installed only by beats by any publisher.
Websites that are Indexed Vidy indexes hundreds of millions of web pages and parses natural languages on the screen to match the NLP Protocol. This is the total inventory available for ad placement in direct ad campaigns.
NLP protocol:
Vidy's ad placement mechanism is a proprietary open-source NLP protocol that automatically places large-scale video ads to highly relevant text from millions of publishers' pages.
Agreement layer: Layers
consensus receives user data along with ad performance information from the data layer and processes it as input in the placement script it runs. This is done simultaneously with decrypting the smart contract that is submitted for the target user data application.
Data layer: Layer
the data is the foundation of the Vidy Ad distribution platform, simultaneously communicating with the application consensus layer, and transparently retains all the data entered in Vidy's ledger that does not change. The data layer keeps records of all embed placements, hold times, VidyCoin payments, Stunning VidyCoin balances, and all VidyCoin transactions through one-click purchase capital on the application layer.

Using Vidy
VidyCoin (VIDY) gets its use in 3 main ways. You get VIDY every time you hit an ad, use VIDY to make a one-touch purchase in the ad, and VIDY must invest as fuel for all ad campaigns on the platform.