The value a person is able to crate is established by the quantity and the quality of the work he performs, and should provide an adequate reward toward the effort implied in the production of a good or a service. So that every human being, even with his existence itself, contributes to the creation of value, the wealth created this way should be shared proportionally to the value created. If it was like this, the decisional differences between social classes would be so small to seem equalitarian or, at least, provide benefits for everyone.
Driven by the only prospective of becoming richer, every person devotes his time into creating false values, represented by mathematical models which don’t reflect the reality of those values. The Dow Jones index or Gross Domestic Product (GDP) measure in terms of capital criminal deeds, but not the honesty of who denounces them; the horrors of the war, but not the efforts made in name of peace; the deeds of the speculators and not the sacrifices a mother makes to support her family. They don’t valorize the goodness, neither love or selflessness,neither faith; they don’t valorize unity, coherence and social relations. They don’t valorize what makes life worth of being lived.
The direct consequence of the limitless search for wealth is the alienation of a person from others, in a context where you can earn more if you work more. This causes what we could define, with superficial terms, a feeling of “emptiness” in a person, on incompleteness, unsuitableness. Propaganda feeds the desire to fill this “hole” with the possession and collection of material goods, often not even close to the fulfilling of our needs. This continuous cycle has pushed billions of people towards a limitless consuming which gave birth to a system in which what can be sold by a people has a bigger value than the person itself.
Charax purpose it to provide to every person a supporting mean which doesn’t require any particular skill to be used and that, meanwhile, demolishes this barriers built by the forced alienation in order to move people closer. Charax does it through the most simple and genuine activity, the socialization, an innate skill in every human being, moving towards a model renamed social rewarding. This way we want to give again communicative power to every individual therefore even only the words of a people, whoever he is, could have a concrete weight in the choices of the society he belongs to and he contributes everyday.
