I attempt to point out recipes that can be made vegan or veggie as well. I'm not vegan myself but there a countless tasty vegan dishes out there and no reason to purposfully only eat non-vegan dishes. Even if ebery didn't stop eating meat and just stopped eating so much of it, the environment would be greatful. As for the ethical discussion on eating animals, thats a different discussion. Also, something more people should probably listen to, got me to eat less meat. I had already been focusing on finding more enivornmentally produce and animal products but I started eating less and buying elss as now.