There are no Mc Donald Style investors here or do you see SPS as being the share-holders asset? It is mostly players who invest here in assets and all these assets are used to the fullest of their capabilities in the hope of growing their assets and/or the value of their assets. I fully agree we need players but everybody knows that. You can attract by the attractiveness of the game (lots of competition there) but you can also attract by the tokenomics of it when those game-assets have a steady rise in value, that's where SL is better at and that's what Matt is saying.
Btw, i did a friend request on Discord, that was mostly to find out where you get this most amazing GIF's all the time :-)