If an advertiser pays per view, and then finds out that the figures are 'fuddgy', what does the advertiser do?
What if audience numbers are quoted as 2x actual 'real' people, just bots?
Sounds like a criminal offense, but maybe they just pull the advertising.
Either way things are not looking to bright for FaceFraud atm.
And all that comes on top of people finding out who actually wrote the code in the first place and what the real purpose was / is.
TRUTH will find a way.
https://www.ccn.com/facebook-billion-fake-account-zuckerberg-con-man/