Mass adoption of anything requires users.
To get the users they need to know about it.
To know about it they need to search.
So when Bitcoin & XRP are in the top rankings of the top search engine, then the future for bitcoin & other cryptos is looking good.
Time will tell
https://www.cryptoglobe.com/latest/2018/12/what-is-bitcoin-one-of-googles-top-questions-in-2018/