Overview
In a world where aesthetics and beauty is viewed with a certain level of appeal and pursued with a respectable passion, skincare products are a necessity to a large percentage of the people who walk the Earth. Beyond the beauty, many still need skincare products that meet the specific needs of their different body types and some would be willing to go to any length to get that particular product that would give a certain result that is their heart’s desire.
There are many who have an issue or two with their skin and need professional advice from a dermatologist before they even procure a skincare product. As can be expected, this is not always feasible and the need for a body or organization that meets the need for skincare products and provides professional advice in an easy-to-use platform has become very pertinent.
OPU labs aims to become the leading digital solutions provider for skin measurement, management, and monitoring. To acquire this, OPU labs is building an advanced Ecosystem that combines a machine learning AI, a clinic, a marketplace and a community. OPU labs is committed to improving how the global skincare industry exchanges data, information, and rewards – in a way that benefits patients, dermatologists, treatment centers, brand specialists, and product manufacturers. They aim to execute this through a combination of blockchain, AI, big data, search, image analysis, and eCommerce technologies.
Skincare
Skincare is a prosperous multibillion global industry in this century. Everyone’s skin is different, so different treatment and knowledge of skincare is expected, yet few consumers get their information from professional dermatologists; and instead rely on advice from social media, friends, shop assistants, and product marketers. Hence, the mass of persons interested in skincare information is more than the skincare professionals to meet the individual needs.
OPU labs https://ico.opu.ai/ has a solution to this problem in the skincare industry for both the individuals in need of skincare information and services and skincare treatments providers. From Research OPU was able to highlight some core problems which were identified by test marketing campaigns, surveys and consumer analysis. Some of these problems are stated below;
Confusion – consumers complain about the presence of too many products and services with multiple functions. They want personalized recommendations that they can have confidence in without having to spend time and money researching and testing multiple options.
Amateur Advice – 12% of consumers get skincare advice from professional dermatologists, but over 80% would like advice from them in purchasing products.
Time – user surveys indicate that consumers typically spend 8-10 hours per month researching and evaluating skincare products. Those responding to skincare product advertisements typically spend 5-10 days doing research online before making a purchase decision.
Trust – skincare advertisements with exaggerated and generalized claims have contributed to a lack of consumer confidence.8 In many developing countries, communication with patients is often conducted using unsecure messaging apps.
Some of these SOLUTIONS ready and willing to be provided by OPU which are highlighted briefly below;
Opu AI – machine learning technology that analyzes, compares, and recommends treatment solutions; this particularly can save the stress and budgets on skincare professionals.
Opu Search – a search platform that provides treatment information from consumer skincare service providers and eCommerce partners.
Opu Coin (OPU) – our native crypto coins (known as ERC-20 tokens) that act as a currency for our skincare marketplace and Opu loyalty programs.
Opu Connect – an opt-in service for product testing.
Opu CRM – a customer support tool. Includes image markup and patient tracking tools. Also has a marketing and ad stack.
Through these platforms, we make it easier for individuals to analyze skin conditions, set improvement goals, monitor their progress, and achieve results with expert guidance from professionals and Opu’s native intelligence.
The OPU skincare tokenization is powered by THE BLOCKCHAIN
To ensure all skincare information collected is stored securely and shared only between consenting parties on an opt-in basis, and that the Opu Coin loyalty system works in tandem with the wider technology stack, using the Ethereum blockchain.
This allows OPU to:
Provide collective knowledge in a trusted ecosystem.
Provide skincare professionals with the technology services needed to expand their capabilities – while simultaneously easing patient load.
Offer cryptocurrency incentives to encourage participation.
Ensure the secure and transparent exchange of data, advice, and value.
Reward skincare professionals and consumers for completing activities that benefit the community.
By implementing blockchain tech into this program OPU wants to build a trustworthy and reliable platform in which the user’s data is discreet to them, giving them the outmost power to safely purchase or exchange their data while in control of their data packages. This creates an evidence-based community where verified, high quality skin care knowledge can be securely exchanged with result in a marked improvement in analysis and treatment options. The blockchain makes this a possibility.
THE OPU TOKEN ECOSYSTEM
OPU value-driven Ecosystem is strapped by Ethereum-backed token – the Opu Coin (OPU). These are tokens given to anyone who makes a valuable contribution to the OPU community. Say a customer submits their skincare data to the OPU AI platform, or signs up for a dermatologist’s clinical trial, or a new skincare brand wants to use decentralized data to find a user group for a new product. OPU will become their standard payment method.
Once received, Opu Coins will be exchangeable for fiat or non-fiat currencies at cryptocurrency exchanges. Hence, this should help grow and ease patients to availability of skincare information; hence growth of the OPU community is imminent and demands of the OPU tokens.
Token sale information and distribution
Token Ticker : OPU
TOKEN TYPE: ERC2223
TOKEN PRICE: 0.037USD
Total token supply: 2,700,000,000
Available for tokensale : 50%
To Summarize
OPU basically aims to consolidate the highly fragmented skincare industry for the benefit of medical professionals, personal care professionals, skincare product providers, and consumers, use the Ethereum blockchain to considerably improve the quality of skincare treatment at scale, encourage new users to participate in the community, share their experiences, and earn cryptocurrency rewards (tokens), deliver technology solutions that improve the quality and availability of high quality skin care services, provide individuals with personalized, intelligent treatment options and trusted recommendations, and finally, give everyone an opportunity to be part of a project that is poised to disrupt a multibillion dollar global industry.
Team and Advisors
Members poised to bring this project to fruition.
Team
Advisors
The team behind this project are a select crop of individuals who have devoted their time and wealth of experience in the Blockchain (cryptocurrency network), skincare industry and Marketting strategies into providing a sustainable solution to the perils of the innovations in the industry.
Conclusion
After looking at the projection of the possible future of the Skincare industry, it takes a few with the right innovative intellect,who are equipped with the right dose of experience to proffer the ideal motor to take the industry to that height it’s meant to reach and OPU labs is ready to do this.
Links
Author: Yaksonfella
Visit OPUlabs: https://ico.opu.ai/
Instagram: https://www.instagram.com/opulabs
Twitter: https://www.twitter.com/opulabs
Linkedin: https://www.linkedin.com/company/opu-labs-inc/
Email: [email protected]
BitcoinTalk topic : https://bitcointalk.org/index.php?topic=4549940.0
Bitcointalk username: Yaksonfella
Bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=2322601;sa=forumProfile;u=2322601;sa=forumProfile
Ethereum Wallet Address : 0xa5198993a6A66f708F0E81b7FFb627A9DDd55cDC
