Oh absolutely. For instance, my sister just started watching the MCU stuff and has never read a comic. My wife LOVES most of it and never picked up a comic. I get lots of parents and girlfriends coming in the shop that are big fans of the movies but have also never read a comic. It definitely has a draw that the comics don’t. I wish more folks would see these films and wonder about these characters other adventures more…but it is what it is. I’m thankful it exists at all.