Many businesses can not perform at full speed. It is when organisational output should be 100% but actual performance at 80% or less. In this case organisational change required. And actual change will be that gap, between 100% and 80% or less. First we need to understand, if our business culture ready for change. It needs to understand organisational behaviour and possible reactions to given situations. As the business owner, you have already knowledge inside of you, therefore you can guess if something ready or not. Change requires to convert this missing gap into opportunity. Because it may give you better results or some king of output what increase operational effectiveness or even better, bring some more innovative techniques inside of organisation. Opportunity gap can be also viewed as giving go for the new management techniques, or new product, or new processes or even new part of the existing business. The first popular strategy for developing opportunity gap is re-engineering, It is when businesses view current strategy against desired one, and start implementing the changes towards more productive strategy. Next strategy is quality increase. It is when business introduce quality control strategy to increase quality of production, quality of product, material, service and operations. And last strategy is feedback implementations. It is when you ask people in business and around business about quality of service, quality of product, about overall business operations and business experience. Then from given feedback you create areas of improvements. Opportunity always exist inside the business, if properly react to market changes. It is like a currency. Sometimes giving up, sometimes down. Need only the moment to not miss the catch.