True, organic marketing is what we all contribute to the blockchain. But having high value articles which appear on Google for example on the first page and get those users here is one thing that could provide more users. And from there we need to be able to onboard them easily - for example as simple as login with a Google account and create a Hive account behind the scene while only requiring to give a name/alias. No need to understand everything that's under the hood at that point.