I love the tech behind Hive, I love the fast block times and flexibility that this platform affords. I love the low fees, I love so much about this ecosystem, but we need to talk about the terrible content quality.
The trending page much like the trending page on Steem is always the same big players. All of the content seems to be the same, the optimistic "I believe in the future of Hive", through to people posting ideas that will never materialise posts. Or my favourite, posts like, "Why I believe in the value of Hive"
Much like the befallen Steem, there are certain users clearly posting content they did not write. It's evident that some users are farming tokens using content that paid someone else to write or spent 5 minutes writing.
And then these same users slap a big ol' heavy upvote on their content, use some paid bot and wait for the payout.
None of this is new. Users who allegedly love this platform will post the same wishy washy dreamer crap day in and day out. On the surface it looks like a post with effort put into it, but read beyond the first paragraph and 90% of it is just the same repeated rhetoric.
It got to the point where I just didn't bother posting anything here and on Steem. Why bother putting effort into writing something only for OptimisticCryptoGuy to come along and post another half-assed, "Why crypto will be mainstream in five years" post, the same thing that many others have already posted?
The issue is that rewarding good content is not incentivised. What incentive do I or the big whales have to upvote someone else's post? The curation rewards are so dysmal, up voting your own comments and posts is more lucrative.
I know many initiatives have existed since the Steem days such as 
The only logical solution is halving the rewards you can get from up voting your own content, and upping the curation incentives so people have a reason to vote for other content (and I mean proper votes, not 1% dust votes).