I bought at 3.5 - but spent it all on SPL immediately. I'm still not bullish on HIVE as a coin, as you say, it's hard to get the right people, those who create content for other reasons than money. Luckily, I don't care about that part, and rather use it as a social network and platform for fun games. And as I always say - I love numbers, so seeing those little HP numbers grow and such is a fun extra.