The Art of Lettering has been fun and an extremely creative endeavor for me. While in the beginning, I thought, "these are just words, how hard could it be?" But like in any form of art, achieving the simplicity, flow, and "just right" feeling has been a learning for me.
In the top one, the letters BJ & UN aren't connected increasing the legibility of the word while in the bottom one, they are connected making it more intriguing and creative in my opinion. 😃