Data analysis is a business operation performed by a data Analyst. It is the interpretation and transformation of collected raw data in a more meaningful and useful way, which will help the firm in decision making. Data analysis is putting a meaning to the figures ascertained from collected data.
IMPORTANCE OF DATA ANALYSIS
Data analysis helps in knowing the forms target consumers, it helps to know the area and the type of people to focus for a particular product. This kind of data information helps in determining what to produce, how to produce, where to market the product and the type of advertisement to use for the product.
Data Analysis also help in solving produsts issues that can affect the sales of the product and the operation of the firm at large. It helps to detect the consumer reactions to a particular product which will help the firm to make necessary adjustments..
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