PROBABILITY SAMPLING

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Probability sampling involves selecting participants or any other unit of interest on a statistically random basis

Its random basis accounts for the more reason why it can also be called Random Sampling

Thus, the selection of each individual participant is based totally on a pre-determined process and has nothing to do with the researchers' discretion

This type of sampling method is commonly applied in quantitative research

Thus, numbers and statistics-based research

This sampling method is very useful for studies whose aim is to produce generalisable findings

Generalisable findings are findings that allow one to draw conclusion about the broader population of interest

Note: probability sampling achieves a random sample

PROBABILITY SAMPLING | Ecency