Will we ever be ready!?
I guess that depends on what we mean by "we" and "ready."
The blockchain, in terms of functioning as a currency, has been ready for a long time. It has all of the needed and marketable features to reach those people actually interested in useful cryptocurrencies:
Why isn't this ever the focus for marketing? Why do we need to wait three or more years to market the chain? The content rewards system is just a bonus feature (although an important one), in my opinion. That can be marketed separately or as a secondary set of marketable features.
The secret sauce for Steem is the speed, storage/scalability, and the free transactions. But that won't be much of an advantage forever - and marketing it this way may already be too late. Shouldn't we at least try it though? The content/rewards aspect doesn't seem to be working out too well anyway.
RE: New STEEM... It's not like OLD STEEM