Remember the late 90th's , when company's started to get on internet and they could not get there company name on there domain or even email for some smart fuck already bought the freaking right's .

Yes, I remember that and I owned a few 'generic' product domain names, like soda, cola or stuff like that and made a few bucks selling to interested buyers. GoDaddy forced me to sell one to them through their lawyer for a $100. credit in their store or else I risked them suing me :>) because I included their name in the domain name I owned.