If your job is to offer good content to customers, customers, and business partners, writing a blog is definitely a good channel for creating interests for your products and services (lead generation). How to write a good blog article? To do this well, it is necessary to abide by certain rules when writing an article.
But the most common problem is the idea or theme to write about. In addition to the elements of a good blog article that should always be present, you will also find potential ideas in this article that will surely inspire your imagination. Writing a blog is not so difficult because with a cup of good coffee, bounced in front of the monitor, just try to enjoy the fact that you write text about the job you like.
Today, everyone is talking about Content Marketing, hence creating the content that you will offer to your clients and business partners. This includes creating images, infographics, videos, writing specialized guides, illustrations, then podcasts, ebooks, white papers, case studies, email newsletters and more. Blog is definitely a good platform for it, as it can help you publish nearly all sorts of content and is the perfect tool to start your content marketing.
20 Ideas for a Blog Article:
1.infographics
Maybe it's a bit harder to do them if you do not have a graphic artist, but you can do it online using a service like Easelly. You can show them almost everything, read them easily and people love them.
2.Interview
Make an interview with some of your colleagues, a job at another job, or with someone from another company. A good interview will surely be well read.
3.Case studies
If you have some interesting "case study" you've been doing in a company, why not share that experience and knowledge with others?
4.Video
You can always record some video: about a product, about the service you offer, how to use it, and the like. Post your video on free services like YouTube or Vimeo and briefly describe what it is all about.
5.Podcast
If you do not like to write and still do not like being shot with a camera, simply record audio. Talk about the topic you are interested in, present your experiences.
6.Announcements / News
You can also use Blog as a channel for announcing events and publishing business-related news. You can announce an event in a blog article and then describe it as it was.
7.Lists
Generally, people are very fond of lists. You can put tips in the lists, specify 10 top links for a topic.
8.Stories
I'm sure you also have at least one good story that you've talked to your friends and business partners many times. Why not share that story in the form of a blog article?
9.How-to articles
How to do something, how to configure a particular application, how to install WordPress and similar topics are certainly good for the blog.
10.Reviews
Make a review of some web site, portal, project, product, service. It will help others when using the same.
11.Checklist
Are you good at a particular process and have enough experience to make this process every time without any mistakes? Describe it through the checklist to help others work and help them.
12.Photo articles
"The Picture Talks a Thousand Words!" - When you have no inspiration to write a lot of text, write an introduction, simply put good pictures and briefly describe each one.
13.Guides / Instructions for Use
Sometimes the simplest things are complicated if we are doing something, and we are not 100% sure how to do it. Therefore, describe how a particular process works, create a guide or a product / service guide.
14.Quotes
Why try to be wise and make yourself smart when most of the wise words can be found on the web. Outline 10 of your favorite quotes and simply describe them in a blog article.
15.Trends / prediction
In addition to using the Google Trends tool to explore some of the trends for specific terms, you might have yourself self-reported data on relevant industry trends that you're dealing with. Compare the movements, sooner or later, give your predictions.
16.Travel books
You were at some great conference, fair, official travel. With a few photos, describe that experience. People like to read it.
17.Surveys
Whether it's a survey conducted by someone else or you, I think surveys are a good topic to make a blog article. In it you will describe the results obtained, compare them to the foregoing, to share some interesting comments.
18.Tips
It is always useful to share good advice. Whether it is roasting cakes, replacing oil in the car or any other topic. There are always some details that are important and others do not know. You will be grateful to them.
19.Recommendations
When you are with someone or something so delighted, share and recommend it to others. You've started using a good online content sharing service, you have good experience with this tool, just describe it and give it a good recommendation.
20.Visiting Blog Article
When you run out of ideas and when you do not really have a theme to deal with, ask your friend, business partner, satisfied customer / customer to write a visiting article for your blog.