The current business review system is not trustworthy and easy to manipulate. A local business owner could pay freelance writers $1 to $5 for each phony review on a particular website. It's important to be on the lookout for fake reviews when you are searching for recommended businesses. Most business reviews website can’t identify the reviewer based on the information they have, reviewers may not be an actual customer, and their feedback should not be taken as valid.
Real reviews must be about your own personal experiences, not someone else's and in order to provide unbiased reviews, you should be rewarded to do so. Not because you give positive review of a business but because you are willing to share the good experience with other potential customers.
For example, customers that are going to do the review about a local businesses they like should provide an honest opinion without need to bash other competitors, by using their own words.
FlipNPik is using different approach, instead of just doing reviews, customers are invited to contribute to the value creation by enhancing businesses’ visibility through different actions, by adding new businesses on the app or by becoming an Ambassador Partner. In return for their positive actions, users-collaborators receive Flip Social that they can use to benefit from instantaneous promotions, to discover and obtain products or simply to be entertained with the available games on the Platform. Customers are encouraged to do positive things like:
FlipNPik platform is focus on collaboration instead of just one time business review. With collaboration, customers become more aware of the interdependency with the local business. Also, they are become more interested in results of their positive actions and also the rewards.
The platform will be built on top of Stellar-blockchain to ensure a fair, transparent and fraud-free advertising. FlipNPik will be able to provide great and reliable feedback which will be beneficial for both businesses and consumers.
Learn more about FlipNPik ecosystem at https://flipnpik.io/
