Mastercard is missing out on all the crypto action and has finally started to make some moves by launching a "crypto stream" within it's incubator program.
Anything that Visa can do Master card can do too right? Looks like Mastercard is experiencing some fomo sitting on the sidelines while Visa gets in fingers into all kinds of pies.
What better way to keep your finger on the pulse crypto pulse than incubate startups! By adding a crypto stream essentially Mastercard is accelerating their potential to be involved in the payments side of crypto commerce.
If Mastercard missed out on this action and was seriously late to the party vs competitor Visa it could potentially be a major blow to their business. At least no one I know likes to play catch-up while your competition takes first mover advantage right from under your nose.
Similar to Visa's incubator Master Card also has an incubator called Start Path which is focused on accelerating start-ups by providing them with access to advisors and resources they otherwise wouldn't have, and guiding them through building businesses that can scale.
Now with a crypto stream added to the incubator we can expect Mastercard to recruit a whole new batch of start-ups looking to incorporate payment systems into their businesses.
Start Path crypto stream early participants include the likes of crypto custody platform GK8, NFT marketplace Mintable, crypto investing firm Domain Money, oracle company SupraOracles, and digital finance platform Uphold to name a few.
Good to see a couple familiar faces in there already like Mintable and Uphold, but can we expect Mastercard integration in the future in some way shape or form?
Ciao for now,
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