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Marketing is essential in any business and an important tool in a platform. Web 3 platforms need a lot of marketing because only a few people use Web 3.
Many people are using the web two platforms, believing there is nothing better than the web two platforms.
Everyone needs to use their strategy to market this great platform. Sometimes a simple marketing strategy will bring many people into the ecosystem. You don't need to stress yourself to market a good product.
Some say a good product or platform will advertise itself, but that could be better.
When you have a great platform or service, you must let others know because it will grow your business and help you reach more people.
A discussion with a friend on Hive
A few weeks ago, I discussed this with one of my friends on the Discord channel.
He confessed that he didn't bother onboarding anyone as he was already on Hive.
I asked why, and he responded that Hive is a great platform, and I believe it will market itself, and there is no need to talk about it on his social media pages or physically.
I replied to him with a few questions; I said if there is no marketing about the Hive ecosystem, how will the platform grow?
How will the platform attract investors and participants?
How will the platform be sustainable?
He couldn't reason it like that, so I explained the questions I asked him and how marketing is essential to attract many investors and users.
Hive ideology is good; it allows users to stake their assets to sustain the platform.
My Hive Marketing strategies
I make use of my most used apps, which are Whatsapp and Twitter.
I have above 1500 contacts on WhatsApp.
Screenshot from my WhatsApp status
The first step is to use your most used platform or where you have an audience. Just uploading your content links frequently and writing short words will attract many users.
You don't need to force anyone to join or convince them.
Your actions will convince them.
Reason
I discovered when you are convincing someone to join a platform or anything that could benefit them. If you preach to them often, they will think you are after your gains.
But when your actions speak louder than your word, they will have self-conviction and join.
The set of people that join willingly are the ones that used to stay active on the platform. They will be more dedicated than the ones you are trying to force into the ecosystem.
The above methods have attracted some people, and I'm currently training them.
Many people have also engaged with my content about Hive on Twitter; this simple method has been effective.
Using memes
Another effective method I'm using to market Hive is through memes.
Whenever I update this, some will ask what Hive is.
Then I will send a link explaining Hive and how to register.
Printables
I'm planning to add printables to my tactics.
I want to print many copies of the above notebooks, then give them to the children's department in my church.
The notebooks can travel far, and some elites will visit the website on the notebook.
In conclusion, a lot of people have benefited from this incredible platform. If the community is assisting you in achieving your financial objectives, it would be beneficial if you returned the favour.
Participate in monthly power-ups and also market Hive on your social media pages.
