Game developers create games not just for fun, but to ensure ease, convenience and also help the App user to overlook stress-related issues. Game developers have been able to create indulging games over the years which are largely available to gamers and most times largely unavailable to gamers due to the method implored for the distribution of the games. Game developers have gone out of their way to create games that relate even to real life situations, making the games self-indulging. It is one thing to create the games, another is determining the channel of distribution that best suits it. Game developers have faced a lot of challenges when it comes to having control and game distribution channels that best suits them, this is where ULTRA comes in.
ABOUT ULTRA
Seam, Apple and Google have created convenient means for users to find and install software by means of important advances in digital content delivery, which is commonly expressed to end users as "app stores". The success of the platform has insinuated that users have grown to expect and demand the kind of ease-of-use and a stress-free purchasing experience that these platforms provide, these success has however produced a number of challenges for the industry, which will be discussed later on.
88% of the PC games are untapped, this happens of course out of app stores, this happens to be game developers who opposed the 30% commission fee or the desire for them to have control over their user base. However, game developers outside Steam are falling short in delivering a full-fledged user experience on their platforms. The growth of digitally distributed PC games is on the increase, the PC games software revenue as it stands now is in billions of dollars. It is rapidly growing at an average percentage of 12% YoY increase, purchasing a PC game online has become has become the main consumption model.
Gratitude goes to Steam, gamers have flocked to digital downloads, resulting in an average annual growth of 12% over the past decade with a valuation of almost $29 billion. All games released from 2006 to 2014 put together is not up to the number released on Steam in the year 2016. Digital game distributors have encouraged and empowered a wide range of indie developers to enter the market by minimizing the cost of distribution related to physical packaging and shipping logistics. However, the resulting influx is now forcing developers to spend large amounts of money on advertisements in order to stay significant. The gamer population is on a constant rise and is still rising. One out of three people on planet earth are currently playing video games, that's an estimation of 2.1 billion individuals playing at least once a month. The average profile of a PC gamer is 35 years, who has been playing for 13 years and has a strong purchasing power.
ULTRA is building a first-class PC game publishing platform, and marketplace that puts an end to the current distribution monopoly. ULTRA will specifically be :
- more fair to developers
- provide effective marketing tools
- introduce new revenue streams
- establish a rich token based economy
- backed by industry companies
PROBLEMS
- monopolistic practice: developers are having a hard time selling their software within a fenced wall, the commission fee is high
- discovery failure: due to catalogs of growing games, it becomes difficult finding the right content
- missed opportunities
- high commission fee
- too many middlemen
- no way of making gamers aware of new games
SOLUTIONS
- frustration with incumbents
- availability blockchain economics
- developer innovation
- availability of the right team
CONCLUSION
Game developers have been facing challenges in the area of their game distribution, most developers have their games untapped because they are not able and willing to pay the 30%. Today ULTRA has devised a means through which developed games can be distributed with little or no commission fee, thereby making gamers have access to unlimited games. Fun couldn't be defined in a better way than ULTRA
TEAM
To learn more about this revolutionary project, kindly check the links below:
Website: https://ultra.io
Whitepaper: https://ultra.io/?utm_source=icorating&utm_medium=listing&utm_campaign=ico#whitepaper
Twitter: https://twitter.com/ultra_io
Facebook: https://www.facebook.com/Ultra-441139419649279
Telegram: https://t.me/ultra_io
Writer: bl3zzy
Bitcointalk Profile Link: https://bitcointalk.org/index.php?action=profile;u=1328702