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Product/ Market Fit Rule

Have a hard time figuring out whether your Product is at Before or After Market Fit Stage?
Apply the simple Rules to find out:

  • Are you having a hard time keeping up with the demand for your product/ service?
  • Is money piling up in your bank account?
  • Are you hiring people as fast as you can, without worrying about budget/ payroll forecast?
  • Are reporters constantly calling you for interviews (established blogs/ magazines and not newbie/ paid media)?
  • Are you eating for free at Starbuck’s?

If answer to all of it is yes, then congratulations your product/ service has achieved a Product/ Market Fit status.

Note: Point 4&5 has case to case basis interpretation and applicability.