Splinterlands is planning to reserve 500k of the remaining Chaos Legion booster packs to create free to use decks of cards to lend out to new players through the NFTy Arcade Gateway platform.
The NFTy Arcade Gateway platform has proven to be a fantastic tool for getting new players into the game. By providing the new players with a strong set of starting assets they need to be competitive it makes players just starting their journey with Splinterlands more likely to convert into long-term players.
The data we’ve been looking at shows that players who come in through the NFTy Arcade Gateway platform stay around much longer and purchase far more packs and cards on the market, on average, than players who come in through any other means. Splinterlands VP of sales, @16bit, recently wrote a great piece on the platform and how it can help reduce the barrier to entry for new players, which you can read here: @jmonahan/market-making-via-gamer-enablement-with-nfty-arcade.
The current problem is that NFTy Arcade doesn’t have enough decks available for the amount of new players they are trying to bring in, and they have been hesitating to reach out to more communities until they have more decks available for them to use.
We feel that this is a great opportunity to take Chaos Legion packs, which would be otherwise burned, and use them to create decks that can be listed on the NFTy Arcade platform and made available for new players, which NFTy Arcade actively recruits, to use at no up-front cost. To date, this approach appears to give the strongest start to new players that we've found.
Splinterlands promises to never sell any of these cards, and all rewards that Splinterlands earns from renting out these decks will be burned or used for later promotions for players.
Please note that the NFTy Arcade platform has a strict no-bot policy for its services, which allows us to ensure that all of these decks will go to real new players around the world.
We anticipate these packs will lead to the creation of roughly one thousand playable decks.
We plan to create mostly Bronze and Silver level decks with these packs, as that is what is most needed to get new players into the game, and we don’t want to compete with other players renting out higher level decks through the NFTy Arcade platform since that is where most of the earnings potential is.
The gold cards received from the packs are planned to be used to make some Gold Foil decks that NFTy Arcade can use as prizes or extra incentives that players can win or earn for a period of time through contests, tournaments, or other methods.
The NFTy Arcade Gateway platform has proven to be one of the most effective ways to bring new players into the game and get them to stick around and contribute to the ecosystem, and as we said above, we see this as a fantastic opportunity to take cards that would otherwise have been burned and put them to good use without effectively extracting value out of the system.
Splinterlands will create dedicated account(s) to house these cards so players will be able to track the progress of the account and of the lenders who utilize this promotion.
Stay tuned for more updates from the Splinterlands!
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NOTE: All rewards from this post will be sent to the SPS DAO.