Hello! we are still designing the proposal for the NEW OCD LOGO AND POST contest. In this opportunity, I will present the proposal of an Imagotipo with the purpose of refreshing the visual identity of POSH, a simple and easy to recognize graphic sign with a business touch as indicated in the contest rules.
I will begin by mentioning that in this case we did not use a specific typography, the word POSH was built from some geometric figures such as circles and rectangles in order to generate an authentic design, in addition to this we used two elements as a complement, the first is a figure of three people symbolizing the essence of the project "sharing", and the second would be the logo of HIVE.
The chromatic palette chosen for the design, is composed of black, to provide a color that offers elegance and seriousness, in addition to a gradient with two shades of blue to denote confidence and finally the white bordering the letters, to generate that fresh and minimalist
The design has been elaborated by @pinedaocl in the design program CorelDRAW 2019, and subject to the contest rules.
It has been a pleasure to present my proposal for a new logo for POSH. I hope you find it interesting.