WHAT TYPE OF CONTENT SHOULD I CREATE FOR MY BUSINESS ? (PART 2) (PRODUCT BASED BUSINESS).


Don't copy anybody's style of content because it might not work for you.

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Let's say you sell rice online and you go to copy the content style of a network marketer. That's very wrong.

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So you are asking, "What type of content should I create for my business apart from posting pictures and prices of products and telling people to come and buy?"

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The type of content you would create for your business is dependent on

  1. Target Audience.

  2. Products/ Services.

  3. Price

  4. Timing/Availability/Trends

  5. Social Media Platform.

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If you are a caterer, make up artists, skincare therapist, product seller, you have to create more of visual content than text content.
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Visual content such as clear pictures, videos. Create content that would be appealing to us. We need to see what we are going to buy looks like. People will buy more when you post a delicious looking food that describe through words.

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Another type of content you should post are testimonials. Show people's testimonies about your products most preferably videos or posts made by them.

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Also create and post content about how you delivered your product to a client smoothly or how you handled a case of your product that went missing during delivery or you handled a tough customer. It is an opportunity to show to your audience the kind of customer service you have.
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Create educative content. This is content that tells your audience how they can use your product, store it, how effective and good it is, why they need to buy, its benefits and so on.

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These are examples of type of content you can create and post if you sell physical products.

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So what type of content do you normally create for your business? Let me know in the comment section.

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